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Digital marketing data platform
The need:
Centralize and unify all the relevant data coming from multiple digital marketing channels.
To combine and analyze both online and offline campaigns on a same reporting tool.
Create dashboards to visualize and analyze clear and specific KPI’s.
The solution:
Data acquisition from marketing platforms
Data management
Data storage
Data cleaning
data visualization
The ROI:
Data persistence
Data unification
Data security
Data ready to be analyzed
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