Digital marketing monitoring
Measure the impact of global marketing efforts on business outcomes.
Optimize campaigns identifying when, where and how much to invest.
Identify the real targeted audience.
Measure the correlation between a specific investment and a result.
Set of executive dashboards through a storytelling design.
Traffic process analysis to the website using KPI´s: CTR, Engagement%, cost per session, store locator visits over total, etc.
Sector analysis: by goal, market and target.
Value increasement of each euro dedicated to Digital Marketing.
Daily investment monitoring.
Target knowledge: how, when and who we should invest to get the desirable funnel goal.
Users vs customers clarification.